Climbo was born in the post-lockdown period of the COVID era, at a time when thousands of small local businesses in Italy were struggling to rebuild their visibility and reputation. The initial idea was simple but powerful: help local businesses grow by collecting authentic, positive online reviews.

The first months were entirely focused on building the team and shaping the product vision. We designed and developed an MVP that we tested directly with local businesses in our own city in Italy. At that time, the software was called Recensioni.io, a solution built specifically for the Italian market.

After more than a year of product validation and steady growth, we released the English version of the platform to expand internationally. Almost immediately, we started receiving strong interest from U.S. marketing agencies, far more advanced in their processes than our initial local clients, asking for a white-label version of the software. That moment marked a turning point for Climbo and the beginning of a new business line focused on agencies.

Within the first two years, Climbo grew to support over 2,000 agencies and more than 60,000 local businesses across 40+ countries worldwide. Driven by customer demand, the platform was translated into multiple languages and adapted to different markets.

From a technical perspective, Climbo was originally built for local businesses, and scaling to global agency volumes introduced new challenges. To ensure long-term reliability, performance, and scalability, we made a strategic decision: rebuild the platform from the ground up. This led to Climbo 2.0, a more robust, stable, and bug-free infrastructure, fully optimized for marketing agencies, with an improved user experience and a refined, modern design.

Looking ahead to 2026, our focus is on launching white-label mobile apps for agencies and introducing advanced automation through AI agents, enabling agencies to scale faster and operate more efficiently.

Along the way, we’ve built a strong community where customer feedback plays a central role in shaping the product. Our mission remains clear: to develop a platform that our clients truly love, and that helps them grow their businesses with confidence.
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​Welcome to Climbo.