Financial Support Received
To participate in national and international trade fairs and expand access to foreign markets, Climbo Srl received a 49.320,00 € financial support from the European Union. The fund is co-financed by the Lazio Region through the PR FESR 2021-2027, SME Internationalization Voucher.
Project Description
The company participated as an exhibitor in national and international tech/software industry fairs, achieving the following strategic objectives: client acquisition, investor engagement, brand awareness, training, and team building.
Objectives Achieved:
Client acquisition: We showcased our products/services to a qualified audience through interactive booths, attracting new clients and establishing commercial relationships.
Investor engagement: During the fairs, we met interested investors, presenting our business model and growth strategies.
Brand awareness: We strengthened our brand’s visibility through distinctive booths and targeted marketing activities.
Training: Participation in conferences and workshops allowed us to stay updated on the latest trends and technologies.
Team building: The preparation and management of the booth strengthened team bonds and improved collaboration.
Fairs Attended:
WebSummit 2023 and 2024 (Lisbon): We expanded our global network, consolidated existing relationships, and generated new business opportunities.
We Make Future 2024 (Rimini): We enhanced our presence in the Italian market, showcasing innovations tailored to this sector.
SaaStock (Austin and Dublin): We strengthened our visibility in the SaaS industry, explored international partnerships, and shared best practices.
Exhibition Booth:
Size: 2x2 meters.
Features: The booth included monitors for interactive demos, promotional materials, and an eye-catching design to engage visitors.
Results: We attracted numerous visitors, created a memorable impact, and increased brand visibility.
Conclusion:
Participation in the fairs enabled us to expand our network, consolidate relationships, enter new markets, and promote our brand. A well-designed booth and a strategic presence maximized impact and ensured the achievement of the company’s objectives.